Your Dogs Would Do Anything For You
But they can't read food labels. They count on you to choose perfectly balanced, minimally processed nutrition to help them thrive throughout their lives. Try NOW FRESH, made with fresh meats & nutrient-rich superfoods, and no by-product or meat meals.


- Crafted by passionate pet nutritionists
- Made with fresh meat, poultry & fish
- Minimally processed with no meat meals
- Recipes tailored to your dog's size & life stage
Our dogs need us to make healthy choices for them, starting with balanced nutrition.
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