Real. Personalized. And packed with nutrients and flavour.
We see the individual spirit in every tail wag and purr. That’s why our nutritionists craft recipes tailored for dogs and cats of all ages and breeds. Using only the highest quality fresh meats, fish, fruits and veggies, we keep everything minimally processed so you can feed your pets the absolute best.
- Crafted to suit your pet’s age and size
- Highly digestible fresh meats with no by-products or meat meals
- Minimally processed for maximum nutrients & flavour
- Perfectly balanced with protein & nutrient-rich produce
We work hard to make your choice easy.
Recipes for Dogs
Recipes for Cats
Success Stories
Mack and his two sisters love Now Fresh
After a difficult nutrition journey, Mack, Callie and Dakota are now thriving on Now Fresh. Dog Mom Krista loves how our premium ingredients and minimally processed recipes have made her pups’ food sensitivities a non-issue.
What do we recommend for dogs like Dakota and his sisters?
See product details
Good Reads
The Best Tips for New Puppy Owners
